If your website does not appear on the first page of Google search results, it means that you are practically invisible to your potential users. And if you want Google to like you more and move you forward, one of the most important things you need to do is improve the speed of your WordPress site.
Let’s take a look at what you can do to optimize the performance of your WordPress website.
Optimizing Your WordPress Site Images
If your website has images, they are almost certain to be the heaviest part of it. In general, more than 90% of the size of your website comes from images. So it makes sense to optimize them as much as possible, right?
There are many techniques to do this, we will explain which plugin to use and how to configure it well to increase the performance of your WP site. Plus, you won’t believe how easy this tool is to use.
Choose the Right Type of Hosting
There are a few categories of hosts, for all budgets and all needs, which we will list below. Which explains everything you need to know about domain hosting.
This is the cheapest option, suitable for websites with low traffic and which do not have resource-intensive components.
With a VPS, you get a “part” of a server. The hosting company gives you a virtual private server, which allocates resources to your account, so no one else shares them with you, unlike shared hosting. These give you better performance than shared hosting.
Dedicated Server Hosting:
If you don’t have a budget limit, go for this option. An entire server for your site won’t guarantee you the best speed if the server isn’t purchased from a good web host, but if it is, you’ll have top-notch performance.
To get started, here’s what you need to check when looking for a new shared hosting:
Sufficient Disk Space: Avoid “unlimited disk space” offers. Nothing is unlimited in the hosting world, and if they offer you that, it means they have a very strong limit on another level. Calculate the amount of space your website needs, and double it, so you have enough space to make, at least, a local backup.
Good support: Make sure that your hosting will be there for you 24/7 and that you can contact them by chat, email or phone.
Free SSL Certificates: Your hosting must support Let’s Encrypt, which provides free SSL certificates, and it must be able to install them for you. This is very important not only for the security of your users, but also for better SEO, because Google does not like websites that are not in https.
Backups: A good hosting must at least allow free backups. If you’re on a cheap plan, you’ll usually have to pay to restore a backup, but at least you’ll have a backup.
Sufficient Bandwidth: It will be very easy to find unmetered bandwidth, which means that the host does not measure the amount of data sent from your website. This is fine for most users, but you will need to read the terms and conditions to know exactly where the limit is. Most of the time, the term “unlimited” doesn’t apply to you, because most websites don’t actually hit the hidden limits.Read Also How to Make YouTube Channel from Laptop?
Use Few Plugins as Possible
This situation is very similar to a recently purchased phone or laptop. They come with lots of software that you don’t use and it makes the device slower. On WordPress, the same thing happens when installing many plugins. Try to reduce the list of plugins as much as possible; only use the necessary ones, otherwise you will affect the performance of your WordPress website.
Using a CDN
CDN stands for Content Delivery Network. This means that your website in your server’s country will load as fast as it would for someone halfway around the world. This is a “MUST WP” performance setup if your visitors are from all over the world.
Use AMP Technology (if possible)
AMP stands for Accelerated Mobile Pages, and it was developed by Google “to dramatically improve mobile web performance”. Basically, AMP is mobile-optimized HTML with very strict rules, aimed at delivering very fast pages, which involves stripping down the website and offering just the right amount. Think of it as a mode of reading your website, without distraction.
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